Innovation Vs. Imitation

Becoming a Market Leader Through Creativity & Ingenuity

The leaders in just about any luxury product or service usually got there by being innovators. They rarely created their huge demand and high-end pricing by imitating what the rest of their market was already doing.

In this brand new seminar, Peter Merry (Author of “The Best Wedding Reception…Ever!” and Founder of the WED Guild®) will look at how companies like Mercedes, Apple, and Uber have utilized creative innovations to become the luxe market leaders that are quickly being imitated by all of the others. You will learn:

  • Why innovation must be an ongoing process instead of a destination.
  • Why imitators are not your concern.
  • How to develop your own “Dean Koontz Creative Idea Generator” to maintain your cutting edge.

3. Seminars Business Marketing & Sales MultiSystem Opps Performance
Location: Celebrity Ballroom 1, 2, 3 Date: August 31, 2015 Time: 11:30 am - 12:30 pm Peter Merry Peter Merry
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