$ Premium Content $ – Who moved my Google? – Andy Ebon

Recent algorithm changes by search engine companies, spurred led by Google, have small businesses scratching their heads about search engine rankings.

This workshop will walk you through the latest tools within Google Analytics and help you understand how today’s website design for desktop, laptop, tablet, and mobile platforms has changed the rules of SEO dramatically.

In this session, you will see demonstration of these items plus more takeaways.

• A sizable variety of Google Analytics statistics, what they are, how to read them, and how to interpret them.
• Andy will critique a number of mobile DJ websites/blogs… maybe yours… and identify which elements are out of synch with search engines.
• A clear explanation of mobile platform compatibility (tablets and smartphone) will be demonstrated, including current user statistics.
• Andy will lay out the various choices for website mobile compatibility and explain what changes or complete redevelopment are necessary, such that you are not leaving leads and money in the hands of  your competitors.

Don’t get left playing catch-up! This workshop will allow generous interaction between attendees and Andy, to make certain you leave knowing what to do next.

Maximum attendance: 25

Pre Show Registration Fee: $149